Logos and branding for outdoor adventure based company.

Devoloped from the shared love of the outdoors and adventure, this project was presented to me with total creative feedom.
Focusing on the brands unique water related expeditions, I allowed the companies name to represent one of their war canoes, gliding through the water with the sun setting. From there the following versions incorporate land and a nautical star, to allow for a more dynamic appearance. Each version has its own purpose while maintaining a consistent theme.